Economist Article on ARGs

Everyone’s probably seen this already, but if you were looking for the exact moment at which you could decide that ARGs have gotten a permanent foothold in the mainstream tech- and culturescape, this is probably it.

I haven’t worked on an ARG in a long time. They were fun, and I loved the sense that we were doing something really new back in the Old Days of 2000 or so. I must work on an ARG again!

One response to “Economist Article on ARGs”

  1. Of course, this kind of coverage could also signify the beginning of the end for ARGs. And if Time Magazine picks up on this, it means they are already dead.


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